PDI’s corporate identity was designed with the concept of infinity where there was neither boundary nor limitation – by using the cursive letters of p d and i. The letters pd were abbreviated from Padaeng and the letter i from Industry, formed together as pdi. The pd letters were linked together as an infinity symbol in order to communicate the company’s endless mission to grow steadily with innovation and determination to respond to client’s needs as well as to operate its business under environmental friendly conditions.
PDI logo graphic signify the mountain or Padaeng mine and zinc cathode. Three colors – blue, green and grey – are used.
represents cleanliness, brightness and transparency whereas
means attention to environment.
in the words Padaeng Industry reflects zinc which is the core business of the Company.